ProcureCon for Digital and Marketing Services 2014 (past event)
November 11 - 13, 2014
JW Marriott San Antonio Hill Country Resort and Spa, San Antonio, TX
Contact Us: 1.888.482.6012
Jamie Crump
Strategic Sourcing and Supplier Diversity Director
United Rentals
Check out the incredible speaker line-up to see who will be joining Jamie.
Download The Latest AgendaDay 1: Wednesday, November 12, 2014
Thursday, December 11th, 2014
14:00 Case Study: Fixing a Strained Marketing/Procurement Relationship
United Rentals procurement had an excellent relationship with marketing, and then it disappeared. Now in a rebuilding phase, they still have a way to go. The greatest part of this story is that United Rentals is still figuring out how to work together. They have some of it nailed down but other parts are still under internal negotiation. This is not a “and we lived happily ever after” story, it is a “partnerships take work” story. United Rentals’ CPO and CMO will share the good, the bad, and the future.
16:45 Roundtable Discussions
Table 1: In-Depth: The Mechanics Of Effective Agency Compensation
Hosted by: Steven Wales, COO, Decideware
Table 2: In-Depth: Corporate Trade/Barter
Hosted by: Kathy Kladopoulos, President, The Midas Exchange
Table 3: In Depth: Maintaining Creative Flair When Employing In-House Agencies
Hosted by: Michael Lejeune, Creative Director, LA Metro
Table 4: Media Audits
Hosted by: Mithun Sharma, Director, Strategic Sourcing, Gap Inc.
Table 5: In-Depth: Experiential Events
Hosted by: Mary Ann Kirsch, Global Lead & Head of Sales & Marketing Purchasing, North America, Chrysler Group LLC
Table 6: In Depth: How To Win Friends And Influence Marketing
Hosted by: Robert Berkeley, CEO, Express KCS Inc.
Table 7: In Depth: Fixing A Strained Marketing/Procurement Relationship
Hosted by: Jamie Crump, Director, Strategic Sourcing & Supplier Diversity, United Rentals
Table 8: The Use of eSourcing in Marketing Procurement
Hosted by: Noosh
Table 9: In-Depth: 7 Non-Obvious Trends That Will Change Marketing In 2015
Hosted by: Rohit Bhargava, Founder CEO, Influential Marketing Group and Professor of Global Marketing, Georgetown University
Table 10: In-Depth: Sourcing Technology To Drive Strategic Marketing Advantage
Hosted by: Christine Eaton, Sr. Manager Advertising & Agencies, Global Sourcing, General Mills